There’s not enough creativity in the world.
It’s undervalued, under-resourced and underestimated.
But we don’t make it easy for ourselves, do we?
We continue to mismatch clients and creatives, budgets and expectations, which leaves everyone uninspired and unhappy. And we’ve all worked with too many arseholes in our lives!
So, I took a step back and looked at giving creativity a chance to thrive by finding good people, on both sides, and putting them together.
And when we do that, creativity wins.
Nikki Bentley, Founder